Overview

Content Specialist Jobs in WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia at GMEELAN

Title: Content Specialist

Company: GMEELAN

Location: WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Job Description

  • Plan and execute engaging short-form video content for TikTok and other social media platforms, with a strong focus on storytelling, audience engagement, and conversion-driven content.
  • Develop creative content ideas, scripting, and video concepts that align with current TikTok trends and beauty industry marketing strategies.
  • Coordinate closely with videographers, editors, talents, and internal teams to ensure smooth content production and execution.
  • Analyze TikTok content trends, platform algorithms, and consumer behavior to optimize video performance and drive sales conversion.
  • Maintain content quality and consistency by ensuring strong visual direction, pacing, messaging, and brand alignment across all social media content.

Qualifications

  • Diploma or above in Marketing, Mass Communication, Multimedia, Creative Media, or related fields.
  • Hands-on experience in social media content creation, espeecially short-form video content for TikTok.
  • Strong storytelling, scripting, and creative content planning skills with the ability to create engaging and conversion-focused content.
  • Deep understanding of the TikTok ecosystem, viral content trends, and social media consumer behavior.
  • Strong aesthetic sense, attention to detail, and understanding of beauty and lifestyle content trends.
  • Excellent communication and coordination skills with the ability to work effectively with videographers, talents, and cross-functional teams.
  • Ability to thrive in a fast-paced environment with strong adaptability and execution skills.
  • Experience in the beauty, skincare, or cosmetics industry is a strong bonus.
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