Overview
Social Media & Community Marketing Jobs in Yogyakarta, Yogyakarta, Indonesia at Cita Rasa Mendunia
Title: Social Media & Community Marketing
Company: Cita Rasa Mendunia
Location: Yogyakarta, Yogyakarta, Indonesia
Company Description Cita Rasa Mendunia is dedicated to introducing high-potential local products and elevating them into leading offerings in national and international markets. The company focuses on showcasing the uniqueness and quality of local goods to broader audiences. By building strong brand visibility and recognition, Cita Rasa Mendunia helps local producers grow and compete globally. Team members contribute directly to expanding the reach of local products while supporting sustainable economic development.
- Produce and publish daily organic content across Instagram Reels, TikTok, and Stories, covering product process, outlet atmosphere, and behind-the-scenes stories.
- Manage Google Business Profile for each outlet.
- Drive local community activations (min. 4/month per cluster): tasting events, content collaborations, and community gatherings with schools, offices, and local food communities.
- Encourage and curate User-Generated Content through photo spot optimization and hashtag campaigns.
- Coordinate with photographers/videographers for professional shoots when content stock runs low or new products/events arise
- Deliver weekly performance reports every Monday covering post volume, engagement rate, reach, and follower growth
- Execute seasonal and campaign content (Ramadan, school holidays, etc.) with 2x volume during major campaigns
- Represent the brand at external exhibitions, bazaars, campus/office roadshows, and cross-community events.
