Overview
Marketplace Operations Jobs in Jakarta, Indonesia at Cheil Indonesia
Title: Marketplace Operations
Company: Cheil Indonesia
Location: Jakarta, Indonesia
Role & Responsibilities
- Manage day-to-day operations and performance of 2P marketplace channels, ensuring smooth execution and achievement of business targets.
- Plan, execute, and monitor marketplace campaigns, including mega campaigns, monthly promotions, flash sales, vouchers, bundles, and other promotional programs.
- Monitor and analyze marketplace performance across traffic, conversion, sales, GMV, CTR, ATC, ROAS, and revenue, and provide actionable optimization recommendations.
- Review and optimize performance marketing activities across marketplace platforms to improve traffic, conversion, and sales performance.
- Manage and optimize visual merchandising across marketplace storefronts, including homepage banners, campaign landing pages, product listings, category pages, and promotional assets.
- Optimize product assortment, pricing, promotions, vouchers, and campaign mechanics to maximize marketplace sales.
- Coordinate with internal teams and marketplace partners to ensure campaign readiness, including product availability, pricing, promotional mechanics, content, and campaign assets.
- Conduct regular marketplace performance analysis and identify opportunities to drive traffic, conversion, and revenue growth.
- Monitor competitors, marketplace trends, pricing, promotions, and consumer behavior to identify business opportunities.
- Ensure product pages and storefronts are accurate, up-to-date, and aligned with brand guidelines and campaign priorities.
Requirements
- Bachelor’s degree in Marketing, Business, E-Commerce, or a related field.
- Minimum 2 years of experience in e-commerce, marketplace, digital commerce, or a related field.
- Hands-on experience managing marketplace platforms such as Shopee, Tokopedia, Lazada, Blibli, TikTok Shop, or equivalent.
- Strong understanding of marketplace operations, campaign management, and performance marketing.
- Proven experience planning and executing marketplace promotional campaigns.
- Familiarity with marketplace visual merchandising and storefront management.
- Strong understanding of key marketplace performance metrics, including GMV, revenue, traffic, conversion rate, CTR, ATC, and ROAS.
- Strong analytical and problem-solving skills, with the ability to translate performance data into actionable recommendations.
- Good understanding of digital marketing and paid media, particularly marketplace advertising.
- Proficient in Microsoft Excel / Google Sheets and comfortable working with performance data.
- Experience using marketplace Seller Centers, advertising platforms, and analytics dashboards is a strong advantage.
- Experience handling consumer electronics, technology, or other high-consideration products is a plus.
- English proficiency: Intermediate to Advanced.
